Jen Rios is the director of digital communications for the Texas Medical Association. She has nearly 20 years of marketing and communications experience and has been active in social media content development and marketing for a decade. Ms. Rios has orchestrated successful marketing and communications campaigns for the Perseus Books Group (publisher of Rick Steves travel guidebooks) and Chronicle Books. She also worked as an online media planner for Universal McCann, a job that ignited her interest in digital media. Ms. Rios started her career in journalism as a newspaper reporter. Her passions are dachshunds; cooking; and most importantly her son, Elliot.